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Nine Types of Questions to Ask On Your Facebook Page to Get More Comments

Posted ByDarren Rowse 13th of June 2019 Social Media 0评论

Nine types of questions to ask on your Fcebook page to get more comments

This post is based onepisode 183的ProBloyabo娱乐gger播客。亚博娱乐

做读者沟通与你的Facebook页面?

A lot of people spend time on Facebook. And as bloggers, it makes sense that we want to reach them.

Unfortunately, it’s increasingly difficult to grow your audience using Facebook – especially if you don’t have the budget to boost posts or advertise.

But you can still use Facebook effectively without spending any money.

一件事,帮助很多是建立接触with your existing followers. This will prompt Facebook to show your posts more widely.

Why Engagement Matters So Much – And What it Looks Like

除了信号至Facebook,人们喜欢什么要发布(并应表现出你的职位,以更多的追随者),高水平的参与也意味着:

  • your readers will know you’re interested in them as people, and that you want to build a relationship with them
  • 要构建社会证明。如果在你的Facebook页面的人绊倒,看到你和你的读者参与(以及他们与你们沟通),他们更可能想加入。

You can get several different types of engagement, including:

  • 人们喜欢你的Facebook页面
  • People reacting to your updates on Facebook (e.g. like, love, laugh, wow, sad, angry)
  • People sharing your posts with their followers, or in another page or group
  • 人们评论你的帖子。

一个我最喜欢的是注释。当读者发表评论,它给你一个机会,了解他们的情况。他们不只是去点击“喜欢”的轻松选择。他们把自己在那里和应对您的文章。

这篇文章是所有关于让你的Facebook页面上的更多评论。我已经找到了最有效的方式做到这一点(不只是在Facebook上,同时也对博客文章和任何一种社会媒体)是问问题。

这听起来很明显,对不对?但是我很惊讶多少我按照网页决不问问题。They never take the opportunity to get me commenting and engaging with them.

如果你想成长的人谁觉得他们知道,喜欢和信任你的观众,那么你需要问的问题。但不是任何问题。你需要问正确的问题类型。

Nine Types of Question You Can Ask On Your Facebook Page

#1:“填空”题

This is a really easy (and often very effective) type of question to ask. Here’s a question I asked on the Digital Photography School Facebook page:

The lens attached to my main camera right now is _______.

For a blog such as ProBlogger I might ask:

My first blogging platform was __________.

而对于食品博客,你可能会问这样的:

The word that describes my approach to diet is ____________.

or

My favourite comfort food is _______________.

The beauty of this type of question is that it’s incredibly simple for someone to answer. They just have to leave one word.

Asking a “fill in the blank” question is often a good way to get someone to leave their first comment – especially if they’ve been following your page for a while without commenting.

#2: “This vs That” Question

With this type of question, you get your followers to choose one of two options. It might be something like “Are you a cat or a dog person?”

On Digital Photography School we might ask, “Do you prefer Nikon or Canon?” or “Do you post-process your photos or not?”

你也可以用这个一个是/否的问题,如“你的日常锻炼?是还是不是”。

Be careful if your question is likely to spark a lively debate. We don’t ask about Nikon vs Canon too often because it can end up getting a bit negative. (Some people have very strong views about the brand they prefer.)

#3: Question from a Reader

This is a technique one of my online friends Samantha Jockel from学校妈妈用途。她会写个帖子是这样的:

School mum question

These questions (which always start with “A School Mum asks”) are sometimes funny, sometimes start debates, and sometimes offer a way in to more controversial topics. And they often get a lot of comments.

If you don’t have any questions from readers, you might be able to create some by digging into:

  • comments on your blog
  • comments left on your Facebook page
  • 你收到的电子邮件。

#4:“最大的问题”的问题

While asking your readers to share their biggest problems, challenges, obstacles or even fears might seem a bit negative, you’ll be surprised what comes out in the discussion.

You can ask fairly specific things. For instance, on a parenting page there might be questions such as:

  • What’s your biggest fear as a parent?
  • What’s your biggest challenge at the moment in raising boys?
  • What’s the biggest problem you have in the area of discipline?

These types of questions help you understand who’s following your page. They can also inform future pieces of content for your blog.

You may also find people mentioning problems you’ve written about in the past. You can reply to them and say, “Here’s an article with some tips on how to overcome that challenge”, and drive people back to your archives.

#5:“梦”问题

这是#4不利的一面。询问他们的梦想和愿望的人。它可以帮助你了解你的读者正在经历现在不仅什么,而且他们想要做或成为什么。

Again, you can use readers’ responses to create content that helps them move toward the dreams they have.

People love to talk about their dreams, ambitions and hopes for their future. So this type of question often gets a lot of comments.

#6:“技巧”问题

Although people are coming to your Facebook page to learn from you, the reality is that in any community there’s a lot of collective wisdom.

With this type of question you can say, “I want to hear from you today with your tips” about a particular area.

你可能无法获得预期的反应,此类型的问题,你会到一个问题,“填补空白”。但反应会更深,更长,更实用。他们会都对你和你的其他读者有价值。

如果你从那些谁评论(您可以通过提你计划使用在将来的博客文章一些回应这样做),你也可以把这些答案到的内容为你的博客获得许可。只要确保你给信贷谁离开这些意见的人。

#7: “Share a Photo” Question

While this won’t work for every type of site, asking readers to share a photo (or video) can be relevant to many Facebook pages.

We do this a lot on Digital Photography School, where we might ask people to upload their best portrait or landscape from the previous month. The result? A long list of photos, with many people not even leaving a comment.

This could work on many other types of blogs. Here are some I’ve seen.

  • 育儿博客 - “让我们看看最喜欢的一件艺术品,从你的孩子之一。”
  • Food blogger – “Show us the last picture you took of food on your phone.”
  • 时尚博主 - “让我们看看你最喜欢的一双鞋。”
  • 科技博客 - “你在你的笔记本电脑包有告诉我们一切。”

Again, you may not get as many comments as you would with other types of questions. But you’ll likely get some really interesting ones.

#8: “Accountability” Question

You’ll find this type of question used in a lot of Facebook groups, where they ask things like,“What’s your biggest goal of the week?”or“你想干什么本周达到什么目的?”

This can be a great way to get engagement because it gives you the opportunity to respond to readers later in the week.

我留在这样的职位上周一评论。在周五的博客留到提到的目标,要求,每一个评论的回复“你是如何去...?”

我没有完成我的目标。但我做到了阿布t ten minutes after he left that comment. I was really grateful that blogger took the time to keep me accountable. And I know I’ll be going back to that page.

If your page involves people trying to build a habit, learn something or become something, you could ask this type of question and then come back to encourage them and help build some accountability.

#9: Question About a Blog Post

当您共享一个链接到你写一个博客文章,你可以添加一个问题。这可以鼓励读者读您的文章以及评论。

For instance, one post I shared a while back on Digital Photography School wasThe 19 Most Popular Compact System and Mirrorless Cameras With Our Readers

As well as posting the link to Facebook (which automatically pulled in the title and image from the post), I added a question: “Do you use one of these popular compact camera systems?”

我的目标是让人们读取的博客文章。但我也得到了很多人回答的问题。我们通常不会得到我们的链接博客文章很多评论,但在这种情况下,23人回答了这个问题。这尤其是Facebook的职位也有一个高于平均水平的范围。

希望你已经尝试了一些这些类型的你的Facebook页面上的问题的。关键是要进入发问定期,混合了类型的使用问题的习惯。

关于你的Facebook页面使用问题最后提示

最后,这里有一些事情要记住问你的Facebook页面上的问题时:

#1:留在主题

Make sure your questions relate to your topic. Occasional off-topic questions can help build engagement, but don’t do it too regularly or readers may feel your page topic is getting lost.

#2:考虑使用映像

Using an image helps your question stand out in people’s newsfeeds. It could be a plain image, or an image that includes the question text. Spending a minute or two doing this can really boost engagement.

#3: Consider Using Facebook Live

Facebook Lives get more reach than other types of post. So you may want to go on Facebook live and ask your readers a question. Once your live video is over, it will appear in people’s Facebook feeds as a replay.

#4: Time Your Questions Appropriately

Don’t ask questions at the wrong time of day. The other day a question popped into my mind, and I shared it at 3.30pm Australian time. That’s the middle of the night in America (where most of my audience is), and my Aussie audience is picking up their kids from school or about to go home from work. Not many of my readers are online at that time of day.

#5: Don’t Ask Too Many Questions

Mix up the types of post that you publish. Share links, videos, pictures, and so on as well as questions. Facebook seems to prefer this, and it’s likely to be better for reader engagement too.

#6: Be as Responsive As You Can

如果有人回答你的问题,但如果他们得到您的响应是非常好的。他们已经采取了时间给您回复,所以需要一些时间来回应他们。这并不总是需要有一个评论。您可以使用一个“喜欢”或其他响应,尤其是当它们留下了“是” /“否”或单个词的注释。

#7: Be Quite Specific With Your Questions

不要太开放与您的问题结束。你可能会得到更好的反应,如果你的问题相当关注。你想让它尽可能容易为人们评论,如果你的问题是过于开放式的,他们可能不知道如何应对。

I hope this helps you come up with lots of ideas for questions you could ask on your Facebook page to build engagement. Of course, you don’t have to limit your use of questions to Facebook pages. You can use them in Facebook groups, LinkedIn groups, on Twitter, or even on your blog.

Seen people using any other types of questions on Facebook or other social media? Let us know about them in the comments.

Image credit:Camylla Battani

关于达伦·罗斯
Darren Rowse is the founder and editor ofProBlogger Blog TipsandDigital Photography School。Learn more about himhere并与他上TwitterFacebookGoogle+andLinkedIn
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